Suppose you want to improve your private school's blog or increase the frequency with which you blog. You have to produce high-quality content that attracts visitors consistently. Or perhaps you've written a few blog posts and are eager to see how they're being received. You've put your heart and soul into each article, and you're confident that parents will enjoy reading the content you've carefully crafted for them.
You sit back and wait for the likes, shares, and comments to pour in. You look at your blog every day, and nothing.
Is this something that has happened to you? If this is the case, don't be disheartened, as this does not have to be the case. There are strategies you can employ to almost guarantee that your blog posts will drive traffic immediately and continue attracting visitors for months to come.
Here are my top seven quick-win strategies for private school blog posts that will attract visitors from search engines, social media, and other websites.
Written By: Adam Bennett | November 21, 2022
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
As a private school marketer or administrator, you know the importance of including relevant, high-quality photos on your blog articles, website, and social media posts. Photographs, illustrations, and other visuals can only enhance the appeal of your content.
Regarding content on the web, the general rule is that you should always include at least one image with each post. If your post is longer, you may want to have several.
Images and graphics are not only aesthetically appealing, but they also make your text more interesting to read. They can also assist you with search engine optimization (SEO).
Regarding image optimization for the web, there are three approaches to consider:
- Make your images look good.
- Make your images load quickly.
- Make your images easy for search engines to index.
Most articles on the subject focus on one of these elements or another; however, I will discuss all three in this post.
Written By: Adam Bennett | November 14, 2022
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
Far too many school marketers fail to implement a plan for finding and using the optimum keywords for their blog articles. It could be a fatal error in the cutthroat world of search engine optimization (SEO), where making it on the top of the search engine results pages (SERPs) is the holy grail. Similarly, learning how to choose the appropriate keywords could significantly affect the volume of inbound traffic that finds your blog article.
To define the ideal keywords, you must understand the keyword research process, use SEO keyword research tools, and arrange your keywords in the appropriate spots.
Written By: Adam Bennett | November 09, 2022
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
As a private school marketer, you are creating a significant amount of content, which is excellent, but the question becomes, how effective is your content? Do you track each page or blog post? Do you develop or use a content plan or editorial calendar? Do you make adjustments based on your metrics?
Your content may be of high quality, but that doesn’t mean it’s the type of content your readers want to see.
The majority of private schools have content flaws. Either the content isn’t performing as well as it should, or the topics and keywords aren’t performing either.
Poorly performing website and blog content represent an opportunity to improve. The trick is understanding what content is lacking and what to write about instead. In this post, I will show you how to conduct a content audit for your private school website.
Written By: Adam Bennett | October 24, 2022
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
